With Christmas just around the corner, and a birthday never too far away either, you’re probably wondering just what culturally relevant and unique educational gift you can give to that special young person in your life. Well, fret no more, Rooti talking black dolls are here!
“Over the years, my wife and I have found it extremely hard finding real black dolls that can truly connect with our daughters,” said Chris Ngoforo, managing director of Rooti Creations UK Limited. “So, we decided to create our own.”
They developed the Rooti Dolls brand, producing a range of gorgeous educational talking black fashion dolls that teach children many useful phrases in various African ethnic languages.
Each Rooti talking doll speaks over 20 phrases in her own mother tongue, but she also comes with a selection of up to three further ethnic languages from her particular African nation.
Each Rooti Doll has her own distinct personality and style and, measuring sixteen inches standing, comes complete with a range of African and western accessories. “Our dolls are crafted in-house by our own expert toymakers who specialize in producing fun educational products for children aged 3 – 12 years old,” said Ngoforo. “But our company also produces “personality replicas,” one-off dolls moulded in the image of individuals for special occasions such as birthdays, anniversaries and weddings.”
Being able to understand and speak their mother tongues not only gives children a deeper and more meaningful connection to their roots, but it also gives them a healthy sense of identity and belonging, which in turn improves their self-esteem and confidence. But ultimately, nothing gives your child a more healthy sense of identity and security than being able to look in the mirror and like what he or she finds there. Rooti dolls not only help children learn a new African language, they also help them escape the cycle of low self-esteem that traps so many black children at the bottom of the pile in the western world in particular.
“We are very excited to be able to serve the greater community in this way; be they from the islands to the motherland, Europe or North America. We want to see our children happily developing an early interest in their roots through language and play.”
Rooti Dolls are available online at www.rootidolls.com as well as in selected stores across South Africa, Kenya, Nigeria, Ghana, Zambia, Zimbabwe, DRC, Angola, Mozambique, Madagascar and Namibia. Check them out.